About Project
Clients Business Name = DS Clothing
Project Name = Meta Ads & Lead Generation
Technology = Facbook , Instagram , What’s App .
What We Work = We helped DS Clothing generate quality leads by running targeted Facebook & Instagram ads, creating engaging creatives, and connecting leads directly through WhatsApp for faster conversions.
Case Study
1.Summary
DS Clothing, a growing apparel brand, wanted to increase online visibility, generate high-quality leads, and drive consistent sales through digital platforms. Our team leveraged Meta Ads (Facebook & Instagram) combined with WhatsApp Marketing Automation to build a strong customer acquisition funnel.Our Role
- Conducted market research & audience analysis for fashion buyers.
- Designed creative ad campaigns (image, carousel, video ads) to showcase DS Clothing’s collection.
- Built Meta Ads lead forms for direct customer data capture.
- Integrated WhatsApp follow-up automation for faster customer responses.
- Monitored campaign performance, optimized targeting, and scaled successful ads.
2.Problems
- Low online visibility & limited reach beyond local customers.
- Difficulty in capturing qualified leads from social media.
- Inefficient manual customer follow-ups.
- Lack of a structured marketing funnel.
3.Solutions Implemented
- Targeted Facebook & Instagram Ads: Focused on interests, lookalike audiences, and retargeting to bring fashion-conscious buyers.
- Creative Visual Campaigns: High-quality product shoots + storytelling captions to attract engagement.
- Lead Generation Forms: Simple, mobile-friendly forms integrated with WhatsApp for instant communication.
- Automation Setup: WhatsApp reminders & personalized responses to convert leads faster.
- Performance Tracking: Weekly reporting & A/B testing of creatives for better ROI.
- Total Spent: ₹32,405.43
- Total Leads/Conversations: 3,948+
- Average Cost per Lead: ₹8.20 (approx.)
- Reach: 96,965 people
- Impressions: 232,161
DigiCarrom helped DS Clothing reach nearly 1 lakh potential customers, drive thousands of conversations on WhatsApp, and maintain a very low cost per lead, proving high campaign efficiency.
